Concept Statement:

A list of all users that may visit my site:
        • Perspective clients
        • People interested in the work I create

What will each of those users want to see in order to enjoy their visit to my site?

        • An appealing website design and interface
        • My portfolio work
        • A resumé and contact information

Intended audience:

        • Clients, Employers
        • People interested in Graphic Design

What I need to inform and persuade of:

Promote my: Myself, my artwork

Goals of the site are: Easy to understand and appealing

My ultimate message/philosophy: Work needs to be appropriate and impressive, site needs to be to par with my portfolio work.

What is the story I am telling? My artistic journey

Assets I need to persuade the user:

        • I have a developed style in my work but also am flexable
        • I think outside the box
        • I am very passionate about my work
        • I am easily contacted for anything

For the purpose of structuring my website portfolio pages, I will list the categories of work I will show:

        • Branding
        • Advertisents
        • Web
        • llustrations